Focus on PR:

PR has an effect. It shapes. It influences. Public Relations are among the most effective means of communication. In dialogue with the media, Straub & Linardatos aims for a considered and positive style of reporting. We will put your company, your brands or your products in the media limelight. Publicity via all possible media channels – print, internet, television and radio – will give your company, brand or product a lasting positive resonance in the consciousness of the target group that interests you.

Advertising

Under the banner of the S&L Advertising Unit, we come up with creative ideas that will be launched on various communication channels. Originally conceived as a provider of graphic design services, today S&L Advertising performs all the tasks of a classic advertising agency: developing campaigns, creating publicity in print or posters as well as realising POS strategies and special promotions.

Licensing

Increasing numbers of brand owners are making use of the opportunity to differentiate their products and charge them emotionally with the help of licensing. Straub & Linardatos manages the strategic development of new licensed brands for known branded products (like NUK and BILLY BOY for instance), advises the licensors on the selection and design of licensed products and evaluates suitable marketing channels. In addition to this, we offer high-profile product marketing in various different media. We will be happy to advise you if you are interested in using your brand for pure merchandising purposes.

Event

Since 2007 Straub & Linardatos' PR department has been backed up by a useful sidekick – the Events department. A unit in its own right, it creates and realises customised event solutions – not just in connection with PR campaigns and projects, but also as an independent and fully qualified partner for events as a one-off measure.